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Skechers

Summer 2015

During my internship at Siltanen & Partners, an advertising agency in El Segundo, CA, the interns and I were assigned a team project. We were asked to create a integrated campaign for a new shoe being produced by Skechers, a client of S&P. The campaign was to be launched with the help of Kara Goucher, a marathon runner for Skechers. The campaign was to include three versions of scripts for :30 second spots, single page print ideas, and experiential marketing ideas. Here is a portion of the campaign my team and I created that we presently directly to the client. 

The script I wrote ended up being produced into a commercial for Skechers sponsor, Meb Keflezighi, which can be found here: https://www.youtube.com/watch?v=fvrRrmEfmc8

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